11 February, 2020

UX Design Trends for 2020

User Experience has been one of the catchphrases of the last decade in the world of design. UX design is the other trending terms of design to make or break the world’s most exemplary digital products.

UX Design has brought tremendous progress in the app development. Most of the users spend much time on the phone daily, and most of the time is spent on apps. It changed the way we do our daily tasks, plans and money investments. It is very clear that a UX design of a product is truly a differentiator for a digital product. Now it is time to have a look at how UX design principles play an important role in defining products roadmap.

Multi-platform integration

Previously, everyone got used to multiple screen sizes and compatibility across devices. It is expected that in the year 2020, UX will be manifested to provide solutions for gaming consoles, voice-based interfaces, etc for the mobile, tablets and desktop. Up to now, UX design is restricted to Natural User Interfaces only but 2020 will watch a departure towards tactile interfaces and auditory. Voice User Interface is trending in this decade along with the security services and latest technologies in home automation

Truth validation

The distribution of online information is not a structured process. Facts are circulated online with almost no consequences for the distributor of the information. The information online has a larger impact on shaping the opinion of the general public opinion when compared to debates. UX Design will include algorithm-driven rejection of false news and doctored images to ease the anxiety on various social media platforms.

Team activity

In 2020, the User Experience (UX) design needs equal inputs from data scientists, algorithm engineers, content creators, and illustrators. As UX cannot exist in isolation, designers need inputs to shape a product to meet the business objectives. The process of designing is refined thoroughly with the creation of a strong feedback loop to include dynamic user research (UX) design. Same as the design creators, UX producers also have to board a broader framework of opinions in the process to make a nice experience for various end-users.

Usability testing

UX Designers need to focus on the ideating process to add modern, new, creative features to assist the end-user. The UX design will no longer focus on a feature-rich product and it needs to focus on a product that boosts its functionality. It is a highly difficult task to keep a product functional and relevant at the same time. It is the responsibility of the design team to discard all the clutter and make an assessment of what exactly is the requirement of the end-users. It is required to reduce the steps to make the task much simpler and to complete the work faster with ever-lasting user experience. It will be much beneficial to add only those features that are required for the end-user.

Design audit

Design Audit helps business persons in answering compelling questions regarding their business. You can check the usability of the user experience (UX), as it is important to identify design congestion that is obstructing the cause. A Design Audit helps you to gather all the applicable answers to all your process pain points. In the year 2020, audit design will be the most common diagnosis for all the legacy businesses to correct their online presence and increase their Return On Investment (ROI).

Reimagine information architecture

In a website, the information architecture is the flow of information through the platform. Information architecture has two main components where one defines the site content, functionality, and the other that defines the organization, structure, and classification. The final three components define the relationships between website functionality and their inter relatability. UX design simplifies the complex information architecture and makes it easy for the end-users to obtain what they need. This helps the business persons to research and understand what information is important to make their product successful. User experience designers have to research about the information that is consumed online, by which category users and the time taken. 

Conclusion

The UX design trends are not going to be significant just for 2020, these design trends will become the highlight for the coming decade. The organisations that view UX design as a team activity will create more quality rich products and yield a greater Return On Investment (ROI) in the process. The organizations that did not adopt these practices will lag in the competition in the coming decade. NextbrainStudio is the Top UI/UX design studio that follows the latest design trends creating appealing designs to strengthen your business.